In 1984, four men walked into a pub. Then another and another... Around 33 years later one of them, Peter Hill, has clocked up a 20,000 pubs and turned it into a record-breaking mission.
The team, who call themselves The Black Country Ale Tairsters, toasted their success back in March last year, raising a pint in the Knot and Plough, Stafford (something we covered in our April 2017 issue).
The pub fanatics have visited one pub a week on average, enjoying 50,000 pints and spending £182,000 so far – and now someone has made a documentary about their efforts.
"The World's Longest Pub Crawl' is part of a series of short films I am making," said director Ross Hill.
"I read about a group of men from West Bromwich who had travelled nearly 300,000 miles visiting pubs across the country. I decided to contact Pete and see if he would let me film his story. When I first visited and saw his reams of records documenting decades of trips he has been on, as well as seeing what an energetic and friendly person he is to be around, I knew there was an interesting film to be made."
It's not going to finish here however. Peter has pledged to visit all 44,000 pubs in the UK, which he thinks he can do as long as he lives to 93.
Watch this space...
You can watch the trailer for the film above or the full 23 minute film below: