There is a day of the year for everything. This is usually celebrated on Social Media and can be used by you to promote your pub.
Every day of the year is linked into something which a pub can use to get higher reach. You can go to Daysoftheyear.com and see what days of the year. Every day has something and if you can use it to get more reach or create content.
Here are some examples of pubs & brands who have used specific days to promote themselves.
National Gin & Tonic Day:
Bring your dog to work Day:
National Superhero Day:
Wine Wednesday & Waistcoat Wednesday:
Drink Beer Day:
National Burger Day: