New Order have become the latest band to launch their own beer.
The Manchester group joined forces with Lancashire brewery Moorhouse's to create Stray Dog, a beer named after a track on their album, Music Complete.
The 4.2 per cent ABV beer is intended to appeal to, "traditional ale drinkers, craft beer fans and women."
It is made with American Cascade, Centennial and Willamette hops, along with English Maris Otter malt.
"It's been a pleasure to work with Moorhouse's on our first foray into the brewing business," said the band, who are currently on a sell-out global tour.
"Even more so that they are celebrating their 150th anniversary and have such a rich heritage in the north west."
Stray Dog is currently available on cask at Mitchells & Butlers pubs from now until mid-September when it will be rolled out nationwide. There is also a bottled version in the pipeline for later this year.
Fellow Manchester band Elbow were one of the first to venture into beer, followed by Iron Maiden with Trooper and The Stereophonics tie-up with Welsh brewer Brains.