The new design makes the most of the Sunbeam Motorcycle Factory, which was the original inspiration for the name of the ale.

The new pump clip now features a motorbike wheel to honour the factory, which was based in Wolverhampton until the 1930s, and the story of the beer. New PoS has also been designed to support the roll out of the new look.




Sunbeam started out as a guest ale back in 2011 but was so popular it was made into a permanent beer the following year.

It's described as a "zesty blonde ale" with a refreshing palette.