Brand owner Accolade Wines is also launching Echo Falls Prosecco – ProsEcho Falls – later this month.

"Echo Falls Fruits is a revolutionary brand that has broadened the wine sector both domestically and globally with its visionary approach," said brand manager Laurence Hinton.

"Frozen Falls brings some of the excitement seen in the off-trade surrounding Fruit Fusions in to the on-trade. It gives a real Instagrammable serve that was refreshingly perfect for summer."

Two flavours are available, Summer Berries and Peach & Mango. The machines are currently being trialled in a number of Marston's pubs, as well as in Mecca Bingo Halls and Thorpe Park.

ProsEcho Falls will be launched at the end of this month in time for Christmas.

Echo Falls Prosecco

 

"Prosecco has been successful at attracting new shoppers to the category but with Prosecco penetration at only 32.8 per cent of the population, there's still plenty of room for growth," said Laurence.

Frozen cocktail brand Fryst recently launched a Unicorn Sparkle variant ahead of the party season.

The company is also launching an Echo Falls Prosecco – ProsEcho Falls – later this month.

“Echo Falls Fruits is a revolutionary brand that has broadened the wine sector both domestically and globally with its visionary approach,” said brand manager Laurence Hinton.

“Frozen Falls brings some of the excitement seen in the off-trade surrounding Fruit Fusions in to the On-Trade. It gives a real Instagrammable serve that was refreshingly perfect for Summer.”

Two flavours are available, Summer Berries and Peach & Mango. The machines are currently being trialled in a number of Marston’s pubs, as well as in Mecca Bingo Halls and Thorpe Park.

ProsEcho Falls will be launched at the end of this month in time for Christmas.

“Prosecco has been successful at attracting new shoppers to the category but with Prosecco penetration at only 32.8% of the population, there’s still plenty of room for growth,” said Laurence.

Frozen cocktail brand Fryst recently launched a Unicorn Sparkle variant ahead of the party season.