If you've read our June/July issue already (and if not, why not?! Check it out here) then you'll know that this year pink drinks are a thing, so here's three more to add to your collection (and they're not all gin-based either...)

mermaid Pink Gin

 

Mermaid Pink Gin

Following the hugely successful re-launch of its flagship Mermaid Gin in the Spring (sales are up a whopping 100 per cent), the Isle of Wight Distillery has introduced its first-ever pink gin.

It is made with local strawberries, which are steeped in the gin for four days to give the gin its pink hue, as well as foraged rock samphire, lemon zest and grains of paradise. There is also no added sugar to this pink variant, which means the gin is substantially less sweet than many on the market.

"The trade and consumer response to Mermaid's new bottle has been amazing and has obviously kept us all very busy!" said distillery co-founder Xavier Baker.

"However, we've significantly invested in the distillery's future and Pink represents the next big step for us. The pink gin category's still got masses of potential, both here and abroad, so we're confident our unique Island take on it will be a big hit."

 

Pussers Berry Fizz

 

Pusser's Rum Berry Fizz

Created to address both the growth in popularity of rum and pink drinks, this is a simple-to-make "instagrammable" mixed drink, say distributor Cellar Trends.

To make just Half fill a large balloon glass with ice; add three thin cucumber slices, four fresh raspberries and five large mint leaves. Pour in 50ml of your preferred Pusser's Rum blend, and top with raspberry lemonade.

Stir gently and add more ice if needed. Garnish with a mint sprig.

 

Puerto Indias pink gin

 

Puerto de Indias Strawberry gin

Hailing from Seville this gin is getting a £2m marketing push around its UK launch.
Importer and distributer, Indie brands, claims Puerto de Indias is the, "first and best-selling strawberry gin in the world."

It launched in Spain five years ago and sold six million bottles in its homeland in 2018.

Margaux Maupate, Brand Manager for Puerto de Indias, said: "Strawberry Gin is a growing trend on the continent, and it is set to take the UK by storm with the rise of pink gins in 2018.

In the UK alone, flavoured gin drove more than half the growth in the market last year and of that growth, 75% was the result of sales of pink gins."