Based on a 130 year-old family recipe, soft drinks maker Hartridges has developed new tonic waters.
Coca-Cola European Partners (CCEP) is bringing back its reward scheme for designated drivers for the 10th year this Christmas.
West Country brewer Butcombe has revealed details of its multi-million-pound growth project.
Pub goers buying a pint of Strongbow this Halloween will get the chance to win a five night stay in New Orleans and attend Mardi Gras.
Apples, and pears for that matter, are traditionally an autumn fruit. They are natural bedfellows of wintry flavours like cinnamon, clove and nutmeg, so why does the pub trade continue to view cider as solely a summer tipple?
As promised Melanie Sykes has returned as the face of Boddingtons.
The latest entrant to the UK low and no alcohol beer scene is this lager from German brewery, Krombacher, containing less than 0.5 per cent ABV.
Thousands of people are going Sober for October – but it is not just those doing it for charity who aren't buying booze at the bar.
As the popularity of alcohol-free grows this new entrant to the market claims to be a zero alcohol drink that can be aged just like a fine wine.
We've all been there. A pint of cask-conditioned beer, much anticipated, but flat in the glass, brimming with off-flavours and possessed with as much character as the Invisible Man.
Coca-Cola European Partners (CCEP) is taking on the posh tonic market with a relaunch of its Schweppes brand, a new premium range and a £6.6m marketing push between now and the end of the year.
Cask drinkers spend more than most customers and help pubs grow their trade.
It may come as no surprise to readers of these pages, but we can now officially reveal that millions of Brits are at their happiest when they are in the pub.
The average price of a pint of bitter has risen above the £3 mark for the first time.
Chris Packham and Michaela Strachan have joined forces with Old Mout cider to try and save the Kiwi bird.
Pubs need more support than ever before.
That was the message from CAMRA as it launched the 45th edition of its Good Beer Guide this week.
Cask Ale Week kicks off next week (Thursday September 21 to October 1) and brewer Marston's has announced a raft of activity.
Hot chocolate is currently the second most popular hot beverage to order out-of-home, after coffee - cue the launch of Thorntons Luxury Chocolate Flakes
Following a successful launch in Tesco, a pink version of Gordon's gin is set to hit pubs and bars.
For the first time The Good Pub Guide's annual survey of drink prices finds the capital is not the priciest in the country.