Punch Taverns has partnered with online food delivery site, Just Eat.
A trial will be carried out across Yorkshire and Nottinghamshire, and customers will be able to order a meal directly to their Punch pub table.
Two sites in Yorkshire will also start offering a takeaway menu, which will include favourites from the current food offering.
Catering development manager for Punch Taverns, Steve Kite, said: “This partnership with Just Eat is an exciting opportunity for Punch and our publicans.
“For those who do not currently have a food offering, it has the potential to drive new footfall as well as increase trade from existing customers in wet-led pubs as drinkers can now become diners.”
“Statistics from Euromonitor International show that takeaway is a booming sector. The addition of a takeaway offer to our sites creates an opportunity to increase food sales with the support of Just Eat and we are very keen to see how the trial sites perform.”
Angela Shortland from the Midland Hotel in Stapleford, is a publican trialling the initiative.
She said: “This is a fantastic initiative which caters for us as we don’t have the cooking facilities you would expect from a bigger pub. However, we can now compete by offering a seven-day-a-week food service, which we hope will also boost our drinks sales.”
Punch has 3,500 leased and tenanted pubs nationwide.
For more ideas about delivering food from your pub, read our story here.