It's not just Dry January these days, all year round more and more people are choosing not to drink alcohol on a regular basis, so it's vital you get your soft drinks range right.
From scratchy school ties to the glamour of an airline attendant, everyone has an opinion on uniforms.
So, on the back of our recent feature looking at the benefits of staff uniforms, we thought we'd get some fashion advice - you don't want your team to look dated.
These days you'll be lucky to spot anyone in uniform at a trendy pop-up or street food market, so should we be asking if no uniform is the "new black" - or is there more to staff uniforms than mere clothes?
With Christmas falling on a Sunday this year, savvy licensees can expect to sell even more drinks than in a usual December.