From Sunday league to Premier League: Ian Cater, number one for The Carpenters Arms, St Albans and Siri Durani, stopper for The Swan, Wimbledon, London, were invited to the training session of a lifetime with Arsenal goalies Petr Cech and David Ospina, as part of the BT Sport Pub Cup.
The brewer unveiled the products at the launch of its Green Paper - Old Mout Berries & Cherries Alcohol Free and the new look Maltsmiths American style IPA and Pilsner style Lager.
Heineken revealed The Green Paper, which details the results of its "most extensive" piece of category research to date and its new strategy to grow the on-trade by £1bn.
In place of smoked salmon finger sandwiches and scones the tea contains Spaghetti Hoops, turkey dinosaurs and crisp sandwiches all washed down with Newcastle Brown Ale...
The Refreshingly Light range consists of eight low calorie mixers, made by blending fruit sugars with the same botanicals as the regular range.