The organisation will allow "live craft keg" beers at the Great British Beer Festival this summer for the first time in the event's 42-year history.
The brewer will allow customers to decide how much they want to pay for beer and food between 3 and 9 June.
It's important that pub and bar managers consider the line-up of brands on the bar, just like football managers select their players for the pitch, says Heineken UK.
The value of the cocktail market has grown by 9.5 per cent in just a year, with nine million people now drinking cocktails on a night out.
75% of food thrown away by pubs, bars, cafes and restaurants could have been eaten, says WRAP the sustainability charity.
40 per cent of tea drinkers said the last cup of tea they drank while out and about was worse than the tea they make at home - and 13 per cent said it was much worse.
A new report from Nescafé Azera shows that 78 per cent of Gen Zers think pubs, bars and restaurants need to become more inviting to customers who don't drink alcohol. According to the research, a third want seasonal and interesting non-alcoholic drinks and one in five are looking for iced or speciality coffee.